Some of my scribbles...
A true story about what happened when I popped into a pharmacy – and a parable of sorts for marketers.
November 2021
Eight tips and a whole lot of wisdom from people who truly know how to capture an audience's attention
February 2021
11 tips based on 60+ episodes of my Scottish Business Network podcast.
September 2020
As a hidden gem in Edinburgh's West End reopens its doors, I explain the lessons I've learnt from its collection of almost 4,000 books.
September 2020
I landed my my first media job 32 years ago, and got off to a flying start. Post COVID-19, we need to do everything we can to help the new generation of media stars.
June 2020
Why 'great supporters' are the underrated stars of organisations.
May 2020
Three lessons I've learned in marketing
Taking stock in the Library of Mistakes
The Scotsman
Jan 2020
Farewell White Light, hello me
Why I sold White Light Media and launched Fraser Allen Communications
Jan 2020